Aviary Image Editor: Android App Review


Full-featured and free! The Aviary app for Android devices performs like a paid app, offering all the bells and whistles like auto enhance, multiple cropping settings, red eye removal, teeth whitening, settings for color and tone control and much more.

But Aviary knows you want to have fun, too. It is a mobile app after all, not some stodgy desktop program. So Aviary also included the goofy features like stickers (fully manipulable), text, filters and such that mobile users seem to love.

I like the meme feature, which allows me to show the interwebs how cute my cats are while expressing their desire for cheezburgers.

I’ve only found a couple of things it won’t do: renaming and resizing. You can rename in the gallery app, but it would be nice not to have to leave Aviary to do it. Resizing I mostly do for blogging, and the WordPress app will resize it for me. But these are pretty easy things to do that most other image apps offer. I was surprised a more advanced app like Aviary didn’t include them. Two minor faults are easy to live with for so many great free features, though.

In short, I love this app. It does everything I want it to without forcing me to join since pseudo social imaging network or spamming my phone with ads. Having used it for a couple months, I’d gladly pay for it if I had to. it’s a good bet that the Aviary app will remain free, though, since Aviary’s online image editor is also free and has been for years.

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Originally posted on Web PieRat.

Do Mobile Apps Need SEO?

My latest article at Practical eCommerce, read it in full here.

You betcha they do. The world of mobile applications is foreign territory to most Internet marketers. App development requires different skills than traditional website development. App planning and design forces marketers to understand the limitations of different platforms and devices. But once an app is developed and ready for download, how can users find it, or even know of its existence? There are, after all, millions of mobile apps.

Users can find a mobile app through the various app stores as well as via searches on Google and other search engines, provided the app pages are optimized for that purpose. Interestingly, search engine optimization for mobile applications isn’t all that different from SEO for any other digital asset or website.

Search engine optimization for mobile apps and the app stores that offer them is about two things: keywords and links. If that sounds familiar, that’s because it is. Search engine optimization for websites boils down to three basic concepts: getting crawled, optimizing content, and building credibility through links and social media mentions. The only thing different about SEO for mobile apps is that it isn’t the app itself that’s being optimized; it’s the page on which the app sits.

Read more about “SEO for Mobile Apps and App Stores” and how Victoria’s Secret and Groupon are doing it right. »

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Originally posted on Web PieRat.