WI 2nd Grader Represents with Pirate Google Doodle

I may live in Illinois as a Flatlander at present (and have previously for several brief periods of early childhood) but I spent most of my life between Colorado, California and Wisconsin. That, plus the fact that the Web Pierat loves all things searchtastic and piratical makes my especially fond of the doodle that second grader Dylan Hoffman of Caledonia, WI, created to win this year’s U.S. Doodle 4 Google National Contest. His doodle “Pirate Times” is featured on the U.S. Google homepage today. For his artistic efforts he’ll receive a $30,000 college scholarship, a Chromebook computer and a $50,000 technology grant for his school. Congrats, Dylan, and keep towing that pirate line. Those ninjas are sneaky buggers 😉


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Originally posted on Web PieRat.

Even My Cats Chase the Long Tail

Web Piecats Mittens and Scooter practice their long tail skills.

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The long tail “refers to the statistical property that a larger share of population rests within the tail of a probability distribution than observed under a “normal” or Gaussian distribution,” according to Wikipedia. Mittens thought that definition was completely incomprehensible. I believe his exact response was “Whaaaaat?”

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Basically, the long tail of search refers to the concept that a very few very large keyword phrases (the head) will each drive a very large amount of traffic, while a very large number of phrases will each drive a very small amount of traffic (the tail). When a site is optimized for the long tail, the total volume of search traffic driven by those many phrases that each drive a couple of visits a month (the long tail) can be larger than the volume of traffic driven by the few big trophy terms that each drive high volumes of traffic (the head).

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While it’s likely Mittens understood my explanation about the long tail, the only long tail he cared about was on his mousie. And Scooter had long since gotten bored and left to take a nap.


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Originally posted on Web PieRat.

Rock, Paper, Scissors, Lizard, Spock, Coffee

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My pal PJ Fusco, SEO expert and co-lover of all things geeky, gave me the best birthday present ever. A coffee mug for my office freaturing the intricate diagram of the game Rock, Paper, Scissors, Lizard, Spock. The game was originally invented in the early part of the century by Sam Kass and Karen Bryla, but you probably know it now from its cameos on CBS’s “The Big Bang Theory.” God, I love that show.

Here’s the classic clip of Sheldon explaining the game’s rules at lightning speed. One day I aspire to be able to do the same.

Scissors cut paper
Paper covers rock
Rock crushes lizard
Lizard poisons Spock
Spock smashes scissors
Scissors decapitate lizard
Lizard eats paper
Paper disproves Spock
Spock vaporizes rock
Rock crushes scissors


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Originally posted on Web PieRat.